#083: Thought Leadership: Innovation and Education in Vet Med with Dr. Mansum Yau
Dr. Mansum Yau, a veterinarian with a passion for writing, discovered a unique niche by addressing a common challenge in clinics: cat carriers. From the struggle to get cats into carriers at home to the difficulty of handling scared felines at the vet, she noticed a persistent problem and set out to create a solution.
Her book, The Ins and Outs of Cat Carriers: A Veterinarian’s Guide to Cat Carriers, is a fully researched and educational resource with a creative twist. Filled with illustrations, quizzes, puzzles, jokes, and comics, it’s designed to educate while keeping things fun. The book aims to reduce stress and improve safety for cats, their owners, and veterinary teams alike.
For Dr. Yau, writing this book was more than just a professional endeavor—it became a creative escape and an opportunity to make an impact. She used it as a platform to explore new ideas and offer solutions to a real-world problem, bringing a fresh perspective to a topic many might overlook.
Her next focus is on litter boxes and house soiling, as she seeks to bring new ideas and approaches to the veterinary field through education and innovation. Dr. Yau believes in noticing pain points and barriers in everyday work and using creativity to address them, inspiring change in the industry.
She shares the wisdom that small, consistent efforts can build into something meaningful over time, encouraging others to take small steps toward their goals.
What’s Inside:
A unique approach to an education veterinary book
Creating a passion project over time.
Thought Leadership: How to express your unique perspective and make an impact.